You connect with your customers through email, so make sure you’re getting the most out of your efforts.
What is Email Marketing?
You should be able to send the email campaigns that make sense for your business. That’s why we gave you as much control over your email as possible. Build email newsletters. Create campaigns. Send great emails to stay in front of your audience—and offer exactly what they want to see.
The First Email
First email send in history. Ray Tomlinson sent the first email ever.
First mass email blast sent. Gary Thuerk, the marketing manager at Digital Equipment Corp.
Introduced us to HTML emails taking over plain text emails.
Yahoo! Mail, AOL, Hotmail and Gmail get recognized as email clients.
They find - send the email campaigns that make sense for your business.
Responsive emails were introduced and 'embedded video' in email was first used.
Integration of CSS along with HTML brought in the era of Interactive emails.
CSS animation within email gains momentum.
Successful Email Marketing
Approach visitors, leads and customers in channels that best serve each purpose and manage it all from a single place.
Sometimes you need to talk to everyone at once. Send one-time email campaigns to anyone on your list.
Benefits of Email Marketing
Putting your signature style on an email shouldn’t be tough. Whether you’re technical novice or expert coder, we’ve got the right tool for the job.
Easy-to-use interface less cost lets you style texts, include the personalization and edit design.
Set up email automation that turns your contacts from interested leads to customers.
Sometimes you need to talk to everyone at once. Send one-time email campaigns to anyone.
Charm your recipients with a personal touch adding names, companies etc.
Schedule emails for a specific date and time. Perfect for events, birthdays, and sales teams.
Troubleshooting is not a problem when you have information about each email delivery.
Increase open and click rates by testing different versions of the same emails.
Improve performance using A/B tests and tracking opens, clicks and unsubscribes.
Frequently Asked Questions
The art and science of asking questions is the source of increasing all knowledge about the product.
Software as a Service is the method of software delivery over internet and anyone can access these data with any device with internet connection. The software vendor manages the code, server, database and security part of application.
Choosing the right platform entirely depends upon you and your business requirement. In the past, cloud applications struggled to manage complex business data and decisions. Now the things are very different.
Primarily, companies should use marketing automation to find and nurture leads, close more deals, and maximize ROI. But marketing automation is important for a number of other related reasons as well.
Security of data sits at the top of the most important factors for every business especially when you are managing it with a SaaS and giving out all your important information to third party vendors for maintenance.
Well this is the beauty of SaaS applications – as it is very easy to fit into your business with a SaaS consultant. User or buyer can change the look and feel of the program and modify specific areas as per their requirement.
Connecting with your customers can be a challenge. You need solutions that will adapt to your industry-specific needs and help you realize business.
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